Filter by:

Newest Story

Company news

Welcome to a new

Hello and welcome to our new website! We couldn’t be more excited to introduce you to our home on the internet.

We did not only overhaul the look and feel of the whole site, we also added heaps of new content and a bunch of new features. We even gave our logo a small upgrade.

We won’t be stoppin...

Company news

We ranked among the fastest growing German startups once again!

Once a year the Gründerszene magazine, a German online magazine for digital economies, presents their…

Case studies

Google's unified first price auction update from a publisher's perspective

It’s been a while since Google introduced changes in its product, but the concerns surrounding unified…

Case studies

Google goes First-Price. What does it mean for you?

Google’s move to create unified, first-price auctions within Ad Manager may be one of the biggest…

The 6 Rules for Successful Multi-SSP Management

Header Bidding allows publishers to offer their ad inventory to multiple Supply Side Platforms (SSPs)…

Introducing our new feature: flexible reload of ad units

Optimizing site performance is in the interest of every smart publisher – as well as in the interest…

Industry news

What is EBDA and why should it be combined to Header Bidding?

The Exchange Bidding Dynamic Allocation is a Google product originally launched to counter the rise…